The impact of data privacy regulations — Sam Torres // The Gray Dot Company
Sam Torres
The Gray Dot Company
- Part 1Using consumer insights data to improve CX — Sam Torres // The Gray Dot Company
- Part 2 The impact of data privacy regulations — Sam Torres // The Gray Dot Company
Quotes
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"Digital has enabled us to get into the mindset of the consumer so much easier, so much faster, and we can do it for much less cost because we're not having to spend 18 months doing surveys." - Sam Torres
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"We literally can just pull data from these online communities, from all these different sources within minutes." - Sam Torres
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"You can do these projects in a couple weeks as opposed to having to take those 6-, 12-, 18-month projects." - Sam Torres
- Part 1Using consumer insights data to improve CX — Sam Torres // The Gray Dot Company
- Part 2 The impact of data privacy regulations — Sam Torres // The Gray Dot Company
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Part 1Using consumer insights data to improve CX — Sam Torres // The Gray Dot Company
Sam Torres, Chief Digital Officer at The Gray Dot Company, shares her insights on optimizing customer experience data insights and privacy regulations. Traditionally, consumer insights came from costly and time-consuming market research reports. However, the digital landscape, powered by AI and machine learning, allows us to swiftly access and understand consumer mindsets, significantly speeding up the process. Today, Sam discusses using consumer insights data to improve customer experience.
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Part 2The impact of data privacy regulations — Sam Torres // The Gray Dot Company
Sam Torres, Chief Digital Officer at The Gray Dot Company, shares her insights on optimizing customer experience data insights and privacy regulations.In an increasingly digital world, data privacy regulations are essential for protecting the information of our consumers. While they pose challenges for businesses in terms of compliance and adaptation, they ultimately contribute to a more secure and ethical landscape for the handling of personal information. Today, Sam discusses the impact of data privacy regulations.